Marketing dating club
For spontaneous raw trend information you can also checkout Trendline online magazine “Its when the public can’t tell what’s advertising and what’s not.” Gavin Lucas defines it in his book Guerrilla Advertising 47.Robert Lum of shares creative and unconventional marketing strategies in his blog: “Top 7 Guerrilla Marketing agencies to Watch” 48. Short snappy ones from “Bootstrapping blog “a great site for startups needing cost effective strategies: 50 Guerrilla Marketing Tactics you should be using 49.There are agencies that help you find them or start a pop up space too.Great for evoking curiosity and planting brand awareness in specific geographical points in your city.The Inspiration Room a space for viewing creative content from all forms of media around the world 43.
Scan through some of these Global Cool hunting curators: 42.
Offer your display products as Props to local visual Merchandisers, Theatre or film producers, not the big names of course as they will charge you. Support Local community events like family days or parish fairs by offering your products for use – e.g.
Beanbag company sponsors a chillout zone at local festival proving the durability of its products.
If you need to trial a regional market or neighbourhood or need to sell on a seasonal basis, use vacant or slack premises that are unused and help regenerate the city in the process. Local municipal councils are a great source of vacant units as they need to regenerate old neighbourhoods.
Approach the landlord of a vacant block by offering to spruce up their neighbourhood and entice long term tenants through your pop-up activity.
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Brand them with your suppliers logo, your logo barcodes or QR code even.